Tuesday, January 6, 2009

Why I use AWEBER auto responder

Email Deliverability Tips
Posted by Tom Kulzer (AWeber CEO)
Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification.


Permission
Confirming that the people who ask for your information have actually requested to be on your list is the number one step in the battle for deliverability. You should be using a process called confirmed opt-in or verified opt-in to send a unique link to the attempted subscriber when they request information. Before adding the person to your list they must click that unique link verifying that they are indeed the same person that owns the email address and requested to subscribe.

Subscriber Addresses
When requesting website visitors to opt-in ask for their “real” or “primary” email address instead of a free email address like Yahoo or Hotmail. Free emails tend to be throw away accounts and typically have a shorter lifetime than a primary ISP address.

List Maintenance
Always promptly remove undeliverable addresses that bounce when sending email to them. An address that bounces with a permanent error 2-3 times in a 30 day period should be removed from the list. ISP’s track what percentage of your newsletters bounce and will block them if you attempt to continually deliver messages to closed subscriber mailboxes.

Message Format
Usage of HTML messages to allow for text formatting, multiple columns, images, and brand recognition is growing in popularity and is widely supported by most email client software. Most spam is also HTML formatted and thus differentiating between requested email and spam HTML messages can be difficult. A 2004 study by AWeber .com shows that plain text messages are undeliverable 1.15% of the time and HTML only messages were undeliverable 2.3%. If sending HTML it is important to always send a plain text alternative message, also called text/HTML multi-part mime format.

Content
Many ISP’s filter based on the content that appears within the message text.

Website URL:

Research potential newsletter advertisers before allowing them to place ads in your newsletter issues. If they have used their website URL to send spam, just having their URL appear in your newsletter could cause the entire message to be filtered.

Words/phrases:

Choose your language carefully when crafting messages. Avoid hot button topics often found in spam such as medication, mortgages, making money, and pornography. If you do need to use words that might be filtered, don’t attempt to obfuscate words with extra characters or odd spelling, you’ll just make your messages appear more spam like.

Images:

Avoid creating messages that are entirely images. Use images sparingly, if at all. Commonly used open rate tracking technology uses images to calculate opens. You may choose to disable open rate tracking to avoid being filtered based on image content.

Attachments:

With viruses running rampant and spreading thru the usage of malicious email attachments many users are wary of attached documents. It’s often better to link to files via a website URL to reduce recipient fear of attachments and reduce the overall message size.



CAN-SPAM Compliance
The January 2004 Federal CAN-SPAM law introduced a number of rules regarding the delivery of email. It’s important you have your legal counsel review your practices and ensure you are in compliance. The two most important rules include having a valid postal mail address listed in all commercial messages and a working unsubscribe link that is promptly honored to remove the subscriber from future messages.

Reputation
Reputation services are often used by large ISP’s as a way to vet email senders regarding their email practices and policies. Businesses listed with these services are then given less stringent filtering or no filtering at all. Several reputation services are:

http://www.isipp.com/iadb.php
http://www.bondedsender.com
http://www.habeas.com
Relationships & Whitelisting
Contact with major ISP’s and email providers is essential in letting them know about your requested subscriber email. Many large providers such as AOL and Yahoo have specific whitelisting programs and postmaster website areas to ensure your email is delivered as long as you meet their policies and procedures in handling your opt-in list.

Email deliverability is about ensuring requested opt-in email is delivered to the intended recipient. While no single tip will enable you to get 100% of your email delivered each one utilized as a group can go a long way to reaching that goal.

This is Why I use AWEBER auto responder

Monday, January 5, 2009

Broken Home and why FATHERS DO!! matter

Studies show...fathers do matter!



63% of youth suicides are from fatherless homes
(Source: U.S. D.H.H.S., Bureau of the Census)
90% of all homeless and runaway children are from fatherless homes
85% of all children that exhibit behavioral disorders come from fatherless homes
(Source: Center for Disease Control)
80% of rapists motivated with displaced anger come from fatherless homes
(Source: Criminal Justice & Behavior, Vol 14, p. 403-26, 1978.)
71% of all high school dropouts come from fatherless homes
(Source: National Principals Report on the State of High Schools )
75% of all adolescent patients in chemical abuse centers come from fatherless homes
(Source: Rainbows for all God`s Children.)
70% of juveniles in state-operated institutions come from fatherless homes
(Source: U.S. Dept. of Justice, Special Report, Sept 1988)
85% of all youths sitting in prisons grew up in a fatherless home
(Source: Fulton Co. Georgia jail populations, Texas Dept. of Corrections 1992)
These statistics translate to mean that children from a fatherless home are:

5 times more likely to commit suicide
32 times more likely to run away
20 times more likely to have behavioral disorders
Boys are 14 times more likely to commit rape
9 times more likely to drop out of high school
10 times more likely to abuse chemical substances
9 times more likely to end up in a state-operated institution
20 times more like to end up in prison
For info on how to be a better father check out this site its free and just full of info.
http://www.allprodad.com/playbook/viewarticle.php?art=53

Monday, December 22, 2008

Dont ever complain to me again!

Don't ever complain again.Just click the Headline or copy and paste the following and watch this amazing video.

http://www.allprodad.com/page.php?id=46

Friday, December 12, 2008

Roof Melt

WOW!!! ROOF MELT I was excited when I saw the ad on the tv then I bought it, Should have known better.
When you get the tub I am in Canada so I had to get my local Hardware store to order it in, all adding of course to the excitement as I currently have a nice ice dam on one part of the roof of my house.
Well it duly arrived as promised a tub containing little white pucks of ROOF MELT. I read and then re read the instructions it sounded just too easy JUST CHUCK UM UP ONTO THE ROOF.
I did. The instructions with the roof melt even tell you how much to space them out, this i did now it in fairness does say that you will have to wait about an hour or so for the first signs of action.
Well a week later and three applications in the same area so now i have put about half the tub of ROOF MELT 25 pucks in the one area and guess what. I STILL HAVE A GREAT ICE Dam.
I guess I should have know better.

Tuesday, December 9, 2008

A Great letter I recieved on Affinity Marketing

This is one of the original guru guys who's e-mailing list I am on. This was his latest e-mail and it ids great advice for anyone getting into online or of line marketing.
Republished here with his permission.



Smart Selling Lesson #1: She Used Affinity To Build Rapport


I'm ranking affinity first because it's what Sarah Palin did first.
She built rapport by using affinity.


(And it's the first thing
you want to do as well, if you want to be a successful salesperson.
And it doesn't matter if you're using print media, broadcast
media, or you're in a face-to-face situation.)

If you want to create trust, build credibility, and 'predispose'
someone to like you -- one of the quickest ways to do that is to
convey to them the message, "I'm just like you."


We're actually drawn to others whenever we perceive a
common bond. And the best part is it happens subconsciously,
below any level of awareness.

Affinity is very powerful emotionally, and ridiculously easy to
create - because it happens "naturally", (it's natural, but I put
that in quotes, because even though it's a naturally occurring
process, it's also something we can create intentionally)


You'll quickly see why I say ridiculously easy by
a couple of examples:

Let's say you're from Oregon, but happen to be vacationing in
Florida. Suddenly, a car pulls into the parking lot with Oregon
plates ... how do you feel? Don't you feel friendly? Don't you
want to let them know that you're from Oregon too?

Here's a true story of something that actually happened to me:

In 2002 my wife and I moved from Lincoln, NE to Roseburg, OR. Not
too long after arriving I went into the Roseburg Chamber of
Commerce one day to get a map. When I came back out there was a
note on my car windshield. It said - "My family's from Nebraska
too. We moved out here a couple of years ago."


But that's not all. He also included his name, his phone number.
and where he worked at. And I was a total stranger he'd
never even seen! Isn't that powerful?

I'm sure you can think of examples in your life too.


So how did Sarah Palin Do It?

In so many ways. Did you see her speech? She started out by
introducing her family to us, to tell us who she is. She's a
mother. A "hockey mom". A member of the PTA. She married her
'high school sweetheart". And she's not immune from struggles -
she has a teenage daughter whose pregnant. A Downs Syndrome baby.
Her oldest son will be serving in Iraq.


By every measure you'd have to say that families
all across America felt like they knew Sarah Palin
-- and that she knew them!

Listen to what a female commentator said on CNN after the speech:


After one of the male journalists tried to minimize her credentials
the woman spoke up. As best I recall she said something like this:
"what you don't understand is how a woman viewed that speech.
Seeing her with her family like that had an impact on me, as a
woman I made an emotional connection with her."


Now that's affinity! Use it, and I PROMISE you will INCREASE SALES!


Until next time!




Virgil Stanphill

P.S. You're free to reprint my articles on your blog.

"The Let's Increase Sales" newsletter is published approximately
twice a week by Virgil Stanphill, author of:
The Beginner's "Easiest Book in the World" For Learning
How to Write Powerful Sales Letters.